Business Model and Strategic Plan Essay Example for Free

Business Model and Strategic Plan Essay INTRODUCTION Why do businesses need innovation is simple, the world is changing at a rapid speed and no one can predict what is coming in the future. Organizations are facing many new types of vulnerabilities everyday. Innovation helps to determinate the strategic management within an organization and prepares organizations for the unforeseeable change and to make the change. Although very organization have different priorities, or balance the unique issues of their own, ignoring the innovation, or implementing the strategic plan inefficiently can bring risks of losing key employees, inefficiency of the operation, and lose competitive advantages to the competitors. This paper will create a new division for Starbucks Coffee Co. Using this division as an example to explain the importance of the innovation in companys vision, mission, and values, and how it related to strategic management. THE NEW BUSINESS MODEL Starbucks Corporation, doing business as Starbucks Coffee, is an American global coffee company and coffeehouse chain based in Seattle, Washington. Today, with more than 21,000 stores in 65 countries, Starbucks is the premier roaster and retailer of specialty coffee in the world. And with every cup, the company strives to bring both their heritage and an exceptional experience to life. (Starbucks.com) Since the first Starbucks opened in 1971, the company has a goal to share great coffee with friends and help make the world a little better place. (Starbucks.com) To better server Starbucks Coffees customers, and provide quick and easy coffee for the people who have to fight the morning or anytime traffic, Starbucks coffee co. has purposed a new business model of Self Severed Coffee Machine. This new Machine will be located outside of Starbucks stores, shopping centers, and large office buildings to better server the consumers who does not have time to wait in line and get their favorit e cup of coffee. COMPETITIVE ADVANTAGES In this tough economic climate, Starbucks needs to compete smart, this means to stay a step head on ensuring the best response to customers need and demand. It is often to see a line of customers either inside the store or in the drive through. While we appreciate the their patience to wait in line, we also share their frustration. It is our intention to ensure everyone loves his or her coffee. While we are proud that every cup is made to earn our customers satisfaction, we are also spending a considerable amount of time on making them. The Self Served Starbucks machine has an ability of produce majority flavors of the coffee, which our customer likes. Simply pay the cash, wipe the credit card, or scan the mobile Starbucks App on your smartphone, the machine will make a fresh brew cup of coffee in just 45 seconds. With this machine outside of store or mall, our customer can save time on waiting in line. Even more convenient, the machines outside of the office building not only can save our customer a trip to the coffee shop in the morning, also be able to enjoy a hot fresh coffee when they sat down by their desk. This new machine can ensure the competitive advantage by its product differentiation, more focused group on customer service, and operational efficiency. MISSION VISION AND VALUE Starbucks mission is a reason for the companys existence. With the unique style of combining both, our vision and mission statement is to inspire and nurture the human spirit one person, one cup and one neighborhood at a time. (Starbucks.com) To align with this mission statement, our new divisions mission statement is to bring the best quality coffee and convenience to our customers on the go, one machine at the time This mission statement reflected the company value and beliefs to show our costumers that we care, it will also guide our employees on understand and establish what the company truly does. A good mission statement inspires employees and provides a focus and direction for strategic planning. While mission statements vary from organization to organization and represent the distinctness of each one, they all share similar components. (Mission and Vision Statements, 2010) The new divisions mission statements include descriptions of Starbucks target market, the geographic d omain, and concern for survival, growth, and profitability. SWOTT ANALYSIS Being the giant leader of the coffee and snacks industry, Starbuck coffee company needs to develop a strong strategic plan through the analysis of SWOTT. SWOTT stands for strengths, weaknesses, opportunities, threats and trends. A SWOTT analysis identifies strengths and weaknesses within a company, and outside opportunities and threats. The most important parts of a SWOT analysis specify the actions that correspond to the elements the company identify. By using the results of the analysis to improve the situation of the new division, we can reduce the likelihood of developments that negatively affect the business while improving performance. (Smallbusiness.Chron.com) EXTERNAL SWOTT Starbuck is currently in the retail coffee and snacks industry. The  self-serve coffee machine will be able to satisfy customers not just a cup of coffee but also tea, water and juice, which Starbuck currently provide in the store. The loyal based reward programs provide customers with convenience, giving presents, and increasing frequency of the machine visit. Although there will not be any customer service involved, but the efficiency of leveraging technology with the capability of mobile App will still attract customers. The machine will provide extra ideas on the screen related to recycling and reducing waste; this is a great way to communicate with people about the social responsibility initiatives of the company. Due to the economic crush in 2008, this industry has experiencing a major downfall in sales. Because of the sensitivities to the macroeconomic factors, most of industry consumers have to give up extra expenses such as over priced drinks, snacks, and food. However, with economy slowly recover, consumers will start feeling the relaxation of the financial situation, it is safe to say, this industry will has a considerable amount of growth in the near future. With Starbuck having the most of market share in the industry, they have a monopolistic competition. By far the biggest threat the company face is the mature stage of the industry. Dunkin donuts, McDonalds, or Petes coffee are all the main pressure on Starbucks. Starbucks brand recognition and the convenience of the self-severed machines differentiates itself, the brand and the machine will draw more customers attention, gain competitive advantages for the company. INTERNAL SWOTT The self-served Starbucks coffee machine will be located in some of the most prime and strategic location across the city such as universities, office buildings, and grocery stores. They will primarily targeting mid-income individuals and students. This strategy will gain competence due to the customer convince factor. The Starbuck coffee-pricing factor does pose a weakness to some targeted consumers; however, the self-severed machine will be 5% cheap because there are no labor costs involved. Expansion into a global market is an opportunity for these machines. Starbucks has a great growth potential in further expanding into the emerging and developing  markets. The company can leverage their size, experience, financial prowess and efficiencies to make new market share. (Forbes.com) Starbuck has putting significant amount of time and money on training their employees. Their employees are known for highly knowledge and experienced. They are the main assets of the company and they are provided with great benefits like stock option, retirement accounts and a healthy culture. This effective human capital management translates into great customer services. It was rated 91st in the 100 best places to work for by Fortune Magazine. (CNN.com) The internal threat for Starbucks currently is the change of life style and taste choices of consumers. More and more customers are shifting towards healthy foods and drinks; this treading can hurt the coffee culture of the company, even to industry in the future. BALANCE SCORECARD The Balanced scorecard is a management system that enables organizations to clarify their vision and strategy and translate them into action. It also provides an organization with feedback of both the internal business processes and external outcomes, which allows for continuous improvement of strategic performance and results. Develop the strategic objectives for the new division of the Starbuck in the balanced scorecard format in the context of key trends, assumptions, and risks. The strategic objectives are measures of attaining the new vision and mission. Below are the three strategic objectives for each of the four balanced scorecard areas identified (Financial, Customer, Process, Learning and Growth). FINANCIAL PERSPECTIVE How to gain the market share is the objective in financial perspective. This is aggressive strategy the new division can use to power our organization and weaken the competitors. The new Self served coffee machine can gain market shares by: One: New technology. This market has always been a high growth market, and high growth markets has less competitors, it means they will not fight our  efforts as fiercely. Two: Innovation. This new machine is absolutely a breakthrough innovative idea once it is release into the market. Innovation can help the new division obtain large market share. Three: Strategic Alliance. The new machine can advertise other products, which is great choice when drinking coffee. If the alliance company can help with founding, we can lower our coffee price. This is efficient way to lure customers from competitors. CUSTOMER VALUE PERSPECTIVE How do we create value for our customers are the objective for the customer perspective? Customers are the key factor to an organization success. Creating value for our customers in three ways: One: New Value. This is the most challenging way to impress customers. By setting new machines by the office buildings or school parking lots will be most convenience for people do not have time to stop for coffee in the morning, or anytime during the day. Two: More value. The machine will provide the same product as in a Starbucks coffee store, but cheaper. Three: Better Value. To expend on the existing value, the customer will be able to purchase snake from the machine. The addition product provided will simply delivering more powerful impact to consumers. PROCESS OR INTERNAL OPERATIONS PERSPECTIVE How we measure the new division performance? The new division will have its own survey attached to the machine. Customers are the top choice for us to know what does the new division do to make them come back for more. Also, customers can leave feedbacks and advice via Facebook, Yelp, or preferred  social Media. Our new division will make huge impact on the organization, because it will release the busy traffic in the morning for the store location. LEARNING AND GROWTH (EMPLOYEE) PERSPECTIVE There is no employees turn over or retention involved with the Self served machine However, the mechanics are needed for the daily maintenance and refill. The new technology will notify the mechanic department if the machine needs any attention or checkups. COMMUNICATION PLAN While having a strategic plan, mission and vision Statement is crucial for the new division, but crafting and developing this plan is only the half of the battle. To have a communication plan is one of the most important factors after the plan and analysis is finalized. Although the new division will not have any human operating the machine, there are still the needs of new policies and procedures to be carried out. The effective of these policies and procedures are most likely effect the success of the plan. For example, machines maintenance schedule, or refill of the machine. Failure to take communication plan into account can cause disastrous. MONITORING AND CONTROL Our new business plan is a comprehensive document that outlines key elements of how we going to operate this new division. The plan typically includes an assessment of the market and the competition, operating budget breakdown, and short and long-term business goals. (smallbusiness.chron.com) There are three suggest way to monitor and control our new plan: CREATE PLAN REVIEW DATES Any new business plans within an organization needs to be reviewed on a regular basis, especially the expectancy of the busy traffic with the new  self-served machine. The new division management needs to set a date, this can be quarterly or annually, to review the long-term and short-term goals. Conducting the comparative analysis will help to ensure the strategic plan is on the right path. DEVELOP A TRACKING SYSTEM The management team of new division needs to develop a new tracking system to assess how the sales are doing regularly. For example, if the target sales goal is 5000 cups per month, then track the sales weekly or twice a month to monitor and control the process. Monitor key elements frequently. Key elements of the business plan include research on the market and competition as well as revenue projections. Each of these elements is subject to rapid change, and the management team should remain aware of where you stand with regard to these issues. (Smallbusiness.chorn.com) COORDINATE BUSINESS AND MARKING PLANS Our new division will have both business and marketing plans. Sometimes, they overlap in several ways. For example, if the Marketing plans calls for a major launching campaign with the media, but the business plans revenue prediction rejects that plan, then the managers needs to revise the plan to stay on track. ETHICS WITHIN THE NEW DIVISION Ethical behaviors and organization social responsibility is one of the key factors to bring large benefits for the business. With the new self-served coffee machine, it attracts customers with Starbucks signature products, thereby to boosting sales and revenue. It will create more jobs, therefor, help with unemployment. It will also attract more investors and keep the companys share price high, therefor, protecting the business and employees benefits. CONCLUSION The fact is brutally simple: the accelerated change within the business world is unavoidable. Evidence shows in current business world, customers are changing their needs and interest each day, markets are relentlessly unstable, and competitors are more aggressively capture any chance possible at new ideas. With technology advances faster and faster, and modifying the traditional strategic management that it touches, Innovation has become what shapes the current strategic management trends, and the right strategic management is the key to business success. References: Starbuck. Retrieved from: http://www.starbucks.com/about-us/our-heritage Mission and Vision Statements. Retrieved from: http://www.referenceforbusiness.com/management/Mar-No/Mission-and-Vision-Statements.html History of Starbuck. Retrieved from: http://www.starbucks.com/about-us/our-heritage How to Monitor Control Your Business Plan. Retrieved from: http://smallbusiness.chron.com/monitor-control-business-plan-41401.html by Lisa McQuerrey, Demand Media The new plan of the Starbuck coffee. Retrieved from: http://www.forbes.com/sites/walterloeb/2013/01/31/starbucks-global-coffee-giant-has-new- growth-plans/ Why Perform a SWOTT Analysis? Retrieved from: http://smallbusiness.chron.com/perform-swot-analysis-5050.html 100 best company to work for. Retrieved from: http://money.cnn.com/magazines/fortune/best-companies/2013/snapshots/94.html

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Introduction From any corner in the world you will be surrounded by propaganda: in the streets, in your house, even when you’re driving. Propaganda appears in many forms but I personally believe it to be the shaping of public beliefs, in which communication is used with the intention of manipulating. In short, propaganda is the art of brainwash. This form of art has been going for many centuries and has played an important role in the history of art, especially during the 20th century in which propaganda was used to persuade people to join the military service or to stand for their countries during wartime. At that time the objective was only one, nowadays there is more than one objective; how does propaganda influence the way 21st century society pre-establishes ideas and makes contradictions within taboos such as tattoos, marijuana and sexuality? By focusing on marijuana it can be noticed that there are several public opinions to it. Some believe it should be legalized as a drug, others think it shouldn’t and others think it should only be consumed for medical benefit. Similarly, tattoos are said to be a â€Å"respectable form of artâ€Å" by some while others state that â€Å"they demonstrate a lack of education and classâ€Å" and that â€Å"once you get a tattoo you put yourself in a lower echelon of societyâ€Å". Media and propaganda encourage us to accept all types of sexuality. Propaganda portrays homosexuals and bisexuals as exhibitors of gender-atypical behaviors. Despite the fact that propaganda has become less stereotyped over time, researchers believe that it hasn’t changed that much over the last ten years. Taboo: Tattoos. Social definition. Tattoos are defined to be â€Å"a permanent mark or design made on the skin by a proc... ...d Elisava in Barcelona respectively, and who wish to remain anonymous, I can determine that my conclusion is valid, as all these factors play a role when pre-establishing ideas and making contradictions. I can also state that it is in fact, a form of manipulation, as it makes the audience pre-establish ideas about certain things and then judge others. However, the students stated that, apparently, this was decreasing with the passing of time, as these taboos are becoming more accepted by first world countries. To conclude, I believe this is a vicious cycle; similar to the story of the chicken and the egg. Which came first? Society has a pre-established idea. Media and mass communication want to sell what the audience wants, so they portray these ideologies, so in turn, society is subconsciously affected by the concepts conveyed, as they are stereotyped...But by who?

William and Ellen Craft

3-7-2012 Running a Thousand Miles for Freedom By: William Craft and Ellen Craft Beginning in the principal slave state of Georgia, â€Å"Running a Thousand Miles for Freedom† details the adventure and eventual escape from slavery of William Kraft and his wife Ellen craft. In December of 1848, both received written passes from their owners allowing them a few days away together. They would make the most of it and never return to bondage. Ellen craft was the daughter of her first master and as such was almost white.So much so that after being frequently mistaken as a child of the house she was given to a daughter, her half-sister, as a wedding present when she was 11 years old. Though both William and Ellen's Masters were moderately humane; neither could stand the thought of marriage or children while being slaves. Ellen in particular, after being separated from her own mother at such a tender age, could not stomach the thought of her own child being taken away from her in a sim ilar manner. But as they saw no escape from their positions, they eventually were married.William Kraft focuses on the adventure of their escape and how the mindset of American slaveholders seemed to continually oppress his race while giving written appreciation to those who helped in securing their freedom along the way. William, himself, was a cabinet maker who watched as his entire family was sold one by one for money or to pay his master's debt. Through this great anguish or more so because of it, he devised a plan to disguise his nearly white wife as an invalid white gentleman and he as a servant slave to him.Leading up to their few days pass, William purchased Ellen's disguise a piece at a time from different parts of the city. At the appointed time, she put on trousers, a gentleman's jacket, and a top hat. Some bandages about her face, spectacles, and sling on her writing hand completed the outfit and their journey began. First they boarded a train to savannah, Georgia, and t hen took an omnibus to the steamer bound for Charleston, South Carolina. They traveled through Richmond to Baltimore, with not one person seeing through Ellen's disguise though they were questioned several times and both were scared and sleep deprived.Their biggest test came in Baltimore while securing tickets to Philadelphia as this was the last port before they would arrive in a free state. William was questioned by an officer who saw him on the train and both he and Ellen had to satisfy the man that Ellen, playing the part of a Mr. Johnson, had the right to take his slave to Philadelphia with him for the purpose of seeking medical advice for Mr. Johnson’s supposed rheumatism. Through sheer will and determination they were able to continue this facade and allowed to board the train, where they arrived in the free state of Pennsylvania on Christmas day.With the enactment of the Fugitive Slave Bill their safety was no longer guaranteed and they left America after two years in Boston. They sailed to England, where they would live in exile for the next 19 years and have numerous children. They would be abolitionists, teachers, authors, and speakers for the rest of their lives. The author gives thanks to the abolitionists and the anti-slavery movement leaders by including their names and the specific event and manner in which their aid was given.He directly expresses how he and his wife could not have completed this journey without it. He is very descriptive yet conveys their story not from the perspective of a violated victim of slavery- but from an enlightened position of knowledge having overcame the trappings of bondage. It is of particular note the irony and shame of a country founded on the principles of freedom, having fought and died for that cause of escape from England, forcing these honorable human beings to that same country in order to preserve their own freedom.

1984 George Orwell Dramatic performance analysis Essay

â€Å"No one is free, even the birds are chained in the sky.† – Bob Dylan A spotlight moves through the audience, searching, staring deep into the minds of the victims as they sit unknowing of their fate. Democracy has fallen and there is no hope. The lights fade and there is silence. The stage is empty. Big Brother is watching. George Orwell’s novel 1984 springs to life with this stage adaptation presented by the highly entertaining theatre company Shake and Stir. In the totalitarian society of 1984, lies, myths and false information dictate the population and this is portrayed beautifully in the theatrical presentation of the novel. 1984 tells the story of Winston, a man with no hope, the party controls his life, his not his mind. He believes that the party is spreading false truths to retain power over the people, and to rebel, he commits ‘thought crime’ by thinking and writing about taking down the party and destroying the power that they possess. Little does he know, the party is onto him. Orwell uses this as a comparison to the real world. It is his view that the If communist governments take over the world there will be no escape from their supreme rule. He instead believes in democratic socialism where there are still free elections. Socialism stops privatization by establishing collective ownership of major factors of production. And if there is no privatization the theory is there will be no corruption. Well executed dramatic elements of role, mood and symbol, as well as the set and costumes of 1984 are what make it an outstanding piece of theatre and one that is effectively designed, not only through live presentation but with the aid of audio and visual pre-recordings. Like Shake and Stir’s previous Orwell reboot, Animal Farm, 1984 is presented through elements of realism as well as minimalism through the miming of objects and the use of imaginary sets. The roles in the performance are uniquely developed and different for each performer. Winston is not just the lead character, but also a twisted representation of humanity, the real life population, and what we would do in that situation. His convincing portrayal surpassed any expectation. The  audience watches Winston throughout the play develop as a person as his hate for The Party develops. In the beginning of the play Winston is going through his everyday routine, which involves falsely proclaiming love for the party, which helps him survive. As the play continues Winston loses all hope and his he begins to not care about getting caught. This character development is captivating for the audience who identify Winston as the person they should emotionally connect with. The minor roles of Tom Parsons and Syme create an interesting feel to the play. Once they are killed off or ‘evaporated’, they appear in a number of different roles such as guards in the Ministry of Love or policemen arresting Winston and Julia. This double use of cast members creates a simplistic feel that stops the play from becoming overcrowded and complicated. Julia’s role in the performance plays a significant part, as she is the only female present throughout the play. Her personality screams hope for a better life in contrast to the other actors’ characteristics of doom, dismay or love for The Party. Julia’s development through the play is subtle but well executed. She begins as just another resident in Oceania but transforms into the only symbol of confidence and hope presented in the show. This helps to further develop Winston’s character by Julia’s influence rubbing off on him. O’Brien’s character is the final observable role in 1984. O’Brien is an inner party member and the only one the audience physically witnesses. For all we know, he could run the whole operation, as he seems to be very powerful when Winston is in the Ministry of Love by even showing mind reading powers. O’Brien is different to the other characters not only in his physical stature and age (being distinguishably older) but also in his appearance. He wears a suit but in the same uniformed ‘overall’ fashion as the rest of the cast. This part of the role represents his power (the suit) while still being controlled by ‘Big Brother’ (the work overalls). The significance of the hierarchy is fundamental to Orwell’s idea that Winston has no power and even inner party members are not fully in control. The mood in 1984 explodes in the audiences face from the first second. Despair, heartbreak, torture and tyranny were feelings that the audience was expected to feel during the performance. The dark set aided the mood in its  endeavor to achieve these feelings. The tension was evident as soon as Julia and Winston started their romance with hovered movements and purposefully dropped lines playing a pivotal role. Not only was there sexual tension between the couple but tension created by the held suspense for the pair to inevitably get caught. The audience was mesmerized by the fact that the pair could have their secret love affair and not be found out. Every time they practiced â€Å"thought crime,† the audience would think; this is it, they are going to be captured. But only when audience members feel as if maybe they will get away with it do they violently get captured. This suspense is what gives the play its spine tingling mood. Not only was the mood set to entice and intrigue audience members, 1984 also made people think with its deep and meaningful symbolism. The sash that Julia wore was meant to be for the ‘Anti Sex League’, but it had so much more meaning than this. It was a distinguishing factor between her and the men that surrounded her. It was also a reason for Winston to look at her and therefore fall in love with her. But the major symbolism behind the sash was her defiance against Big Brother. When she wore it she seemed different and interesting, she stood out from the bland background from which she dwelled and that was why it was significant. From the very start of the show, symbolism was flowing through each individual’s mind subconsciously. The spot light at the start of the show, symbolized Big Brother’s watch over the people and in this case, the audience. It may not have seemed significant, but it was making an impression in the audience’s heads before the y even knew what the play was about. Props were also used symbolically. The notebook that Winston wrote in was a symbolic way to spew his thoughts onto paper and for the audience to audibly hear what Winston was thinking. This was imperative for the narrative to add extra meaning and depth. The last section of symbolism in 1984 was the room that Winston rented out. It was an oasis, an escape from the torture that was life. The room was lit brighter than the rest of the set and felt warm and comforting; it was a last look at a previous life, one without Big Brother. The authenticity of the room gave it contrast from the rest of the set made it stand out that little bit more, but it was inevitably the  downfall of Winston and Julia’s relationship. This irony was well mastered and presented by the cast. Not all creative prowess was based on the characters in 1984. The set was outstanding in creating an environment that really did feel post apocalyptic. Not only did it have the rotating part to open up into a different room but also it proved multi-purposeful. It served as a jail, a lonely street, the comforting home and a torture cell as well as the woods, all without changing the background. This was possible because of the creative genius that was the television screens. They completely revolutionized the feel of the play and created a strong atmospheric impression upon the audience. Not only did they serve as a look into Winston’s mind but they also painted a beautiful picture of his dreams. As well as being a depiction of Winston, they portrayed security cameras and television screens to enhance the story even further. This technological addition to the performance made the already insightful story even more profound. Shake and Stir have done an inestimable justice to Orwell’s 1984. With the role of characters structurally thought-out down to the finest points, the mood was set and designed to divide the minds of audiences and make them question reality at the present. They created symbolism that was insightful and thought provoking while still being detectable. Stunningly raw sets merged with large screens that created a post apocalyptic world in front of the eyes of viewers. Audience members leave the theatre wondering†¦ â€Å"Is Big Brother watching?†

Life of Cochise, Apache Warrior and Chief

Life of Cochise, Apache Warrior and Chief Cochise (ca. 1810–June 8, 1874), perhaps the most powerful Chiricahua Apache chief in recorded times, was an influential player in the history of the U.S. southwest. His leadership came during a critical period in North American history, when shifting political relationships between Native American and European Americans resulted in a complete reconfiguration of the region. Fast Facts: Cochise Known For: Chiricahua Apache chief from 1861–1864Born: ca. 1810 in southeastern Arizona or northwestern SonoraDied: June 8, 1874 in the Dragoon Mountains, ArizonaSpouses Names: Dos-teh-seh and a second wife, whose name is not knownChildrens Names: Taza, Naiche, Dash-den-zhoos, and Naithlotonz Early Years Cochise was born around 1810, in either southeast Arizona or northwest Sonora, Mexico. He was destined for leadership: his father, most likely a man named Pisago Cabezà ³n, was the head chief of the Chokonen band, one of four bands in the Apache tribe. Cochise had at least two younger brothers, Juan and Coyuntura (or Kin-o-Tera), and one younger sister. As is traditional, Cochise received his name Goci as a young adult, which in the Apache language means his nose. There are no known surviving photographs of Cochise, who was described as a striking-looking man with black hair to his shoulders, a high forehead, prominent cheekbones, and a large, handsome Roman nose.   Cochise wrote no letters. His life was documented during a series of interviews conducted during the end of his life. The information from those interviews is somewhat contradictory, including the spelling of his name (variations include Chuchese, Chis, and Cucchisle). Education The Apaches of the 19th century followed a traditional hunting and gathering lifestyle, which they supplemented with raids when hunting and gathering alone could not feed their families. Raiding involved attacking ranches and ambushing travelers in order to steal their supplies. The raids were violent and often left victims wounded, tortured, or killed.  Although there are no specific records about Cochises education, anthropological studies and oral and written histories from the Apache community describe the learning processes for prospective warriors, which Cochise would have experienced. Young boys in the Apache world were separated from young girls and began training in the use of the bow and arrow at the age of six or seven. They played games which emphasized speed and agility, physical strength and fitness, self-discipline and independence. At 14, Cochise likely began training as a warrior, starting as a novice (dikhoe) and practicing wrestling, bow and arrow contests, and foot races. Young men played the role of trainee at their first four raids. During the first raid, they performed menial camp chores, such as making beds, cooking, and standing guard. After completing his fourth raid, Cochise would have been considered an adult. Indian–White Relations At the time of Cochises youth, the political climate of southeastern Arizona and northeastern Sonora was fairly quiet. The region was under the control of the Spanish, who had skirmished with the Apaches and other tribes in the region but settled on a policy that brought a kind of peace. The Spanish aimed to replace Apache raiding with the provision of rations from established Spanish outposts called presidios.   This was a deliberately planned action on the part of the Spanish to disrupt and destroy the Apache social system. Rations were corn or wheat, meat, brown sugar, salt, and tobacco, as well as inferior guns, liquor, clothing and other items designed to make the Native Americans dependent on the Spanish. This did bring peace, which lasted nearly forty years, until near the end of the Mexican Revolution in 1821. The war seriously depleted the treasuries, rationing broke down slowly, and disappeared entirely when the Mexicans won the war.   As a result, the Apaches resumed their raiding, and the Mexicans retaliated. By 1831, when Cochise was 21 years old, hostilities were so extensive that, unlike earlier times, nearly all of the Apache bands under Mexican influence participated in raiding and conflicts.   Early Military Career The first battle that Cochise probably participated in may have been the three-day battle from May 21–23, 1832, an armed conflict of Chiricahuas with Mexican troops near the Mogollon Mountains. Three hundred warriors led by Pisago Cabezà ³n lost after the last eight-hour battle under 138 Mexican men led by Captain Jose Ignacio Ronquillo. The following years were punctuated by a number of treaties signed and broken; raidings halted and resumed.   In 1835, Mexico put a bounty on Apache scalps and hired mercenaries to massacre them. John Johnson was one of those mercenaries, an Anglo living in Sonora. He was granted permission to track down hostiles and on April 22, 1837, he and his men ambushed and massacred 20 Apaches and wounded many more during a trading deal. Cochise was not likely present, but he and other Apaches sought revenge.   Marriage and Family In the late 1830s, Cochise married Dos-teh-seh (something at the campfire already cooked). She was the daughter of Mangas Coloradas, who led the Chihenne Apache band. Cochise and Dos-teh-seh had at least two sons- Taza, born 1842, and Naiche, born 1856. His second wife, who was from the Chokonen band but whose name is not known, bore him two daughters in the early 1860s: Dash-den-zhoos and Naithlotonz.   Cochises son Naiche, Hereditary Leader of the Chiricahua Apaches, taken by Adolph F. Muhr about 1898.   Library of Congress According to Apache custom, men lived with their wives after they married. Cochise most likely lived with the Chihenne for six to eight months. However, he had become an important leader in his fathers band, so he soon returned to Chokonen.   A (Temporarily) Settled Peace In early 1842, Cochises father - Pisago Cabezà ³n, leader of the Chokonen - was ready to sign an armistice with the Mexicans. Cochises father-in-law - Mangas Coloradas, leader of the Chihinne - disagreed. A treaty was signed on July 4, 1842, with the Apaches promising to cease all hostilities, and the Mexican government agreeing to feed them rations. Cochise drew rations with his wife in October, and Mangas, seeing that the Chokonen treaty would hold, decided to negotiate a similar treaty for his own band. In late 1842, that armistice was also signed.   This settled peace would not last long. In May of 1843, Mexican troops at Fronteras murdered six Chokonen men for no apparent reason. In late May, seven more Chiricahua men were murdered at the Presidio in Fronteras. In retaliation, Mangas and Pisago attacked Fronteras, killing two citizens and wounding another.   Deteriorating Conditions By 1844, conditions among the Apache bands in the region had deteriorated sharply. Smallpox arrived in the fall, and the supply of rations for the communities had sharply decreased. Mangas Coloradas and Pisago Cabezà ³n returned to the mountains by February 1845, and from there they conducted several raids on Sonora. Cochise would have participated in these raids.   In 1846, James Kirker, a mercenary sanctioned by the Mexican government, set out to kill as many Apaches as possible. On July 7, under the protection of a treaty, he hosted a feast at Galeana (in what is now Chihuahua state in Mexico) for 130 Chiricahuas, and then had them beaten to death in the morning. It was an ill-chosen moment, because in April of that year, fighting had broken out between the U.S. and Mexico, and Congress declared war on Mexico in May. The Apaches had a new and dangerous source of support, but they were rightly wary of the Americans.   In December of 1847, a war party of Apaches attacked the village of Cuquiarachi in Sonora and killed a longtime adversary, seven other men and six women, and captured six children. The following February, a large party attacked another town called Chinapa, killing 12 men, wounding six and capturing 42, mostly women and children.   Cochise Captured Throughout the summer of 1848, the Chokonen band carried on a siege of the fort at Fronteras. On June 21, 1848, Cochise and his Chokonen chief Miguel Narbona led an assault on Fronteras, Sonora, but the attack went awry. Narbonas horse was killed by cannon fire, and Cochise was captured. He remained a prisoner for about six weeks, and his release was only obtained by the exchange of 11 Mexican prisoners.   Apache Pass, Arizona, as viewed from Fort Bowie facing north.   Mark A. Wilson In the mid-1850s, Miguel Narbona died and Cochise became the principal chief of the band. In the late 1850s, United States citizens arrived in his country, first settling at Apache Pass, a station on the Butterfield Overland Mail Company route. For a few years, the Apaches maintained a tenuous peace with the Americans, who now provided sorely needed rations to them.   Bascom Affair, or "Cut the Tent" In early February 1861, U.S. Lieutenant George Bascom met Cochise at Apache Pass and accused him of capturing a boy who had in fact been taken by other Apaches. Bascom invited Cochise into his tent and told him he would hold him as a prisoner until the boy was returned. Cochise pulled out his knife, cut through the tent, and escaped into the nearby hills.   In retaliation, Bascoms troops captured five members of Cochises family, and four days later Cochise attacked, killing several Mexicans and capturing four Americans whom he offered in exchange for his relatives. Bascom refused, and Cochise tortured his prisoners to death, leaving their bodies to be found. Bascom retaliated by hanging Cochises brother Coyuntura and two nephews.  This event is known in Apache history as Cut the Tent. The Cochise Wars (1861–1872) Cochise became the dominant Chiricahua Apache chief, replacing the aging Mangas Coloradas. Cochises rage at the loss of his family members led to a bloody cycle of revenge and retaliation between the Americans and Apaches for the next 12 years, known as the Cochise Wars. For the first half of the 1860s, the Apaches maintained strongholds in the Dragoon mountains, moving back and forth attacking ranchers and travelers alike, and keeping control of southeastern Arizona. But after the U.S. Civil War ended, a massive influx of U.S. soldiers put the Apaches on the defensive.  Ã‚   By the late 1860s, the war continued sporadically. The worst event was an ambush and massacre by the Apaches of the Stone party in October of 1869. It was likely in 1870, when Cochise first met Thomas Jeffords (Red Beard), a stage driver for the Butterfield Overland Stage. Jeffords, who would become Cochises closest white friend, played a significant role in bringing peace to the American southwest.   Making Peace On October 1, 1872, true peace efforts were established at a meeting between Cochise and Brigadier General Oliver Otis Howard, facilitated by Jeffords. Treaty negotiations included a cessation of hostilities including raiding between the U.S. and Apaches, the safe passage of his warriors to their homes, and the creation of a short-lived Chiricahua Apache reservation, located initially in the Sulphur Spring Valley of Arizona. It was an agreement not on paper, but between two highly principled men who trusted one another.   The brigadier general Otis Howard made a lasting peace agreement with Cochise on October 1, 1872.   Hulton Archive/Getty Images The agreement did not include cessation of raiding in Mexico, however. American troops at Fort Bowie were prohibited from interfering with the Chokonens activities in Arizona. The Chokonens kept the terms of the treaty for three and a half years, but continued conducting raids in Sonora until the fall of 1873. Quotes After the Cut the Tent affair, Cochise is reported to have said: I was at peace with the whites, until they tried to kill me for what other Indians did; I now live and die at war with them.   In a conversation with his friend Thomas Jeffords, then the agent for the Chiricahua reservation, Cochise said: A man should never lie... if a man asks you or I a question we do not wish to answer, we could simply say I dont want to talk about that. Death and Burial Cochise became ill in 1871, probably suffering from abdominal cancer. He met with Tom Jeffords for the last time on June 7. In that final meeting Cochise asked that control of his band be passed on to his son Taza. He wanted the tribe to live in peace and hoped that Taza would continue to rely on Jeffords. (Taza went on to keep his commitments, but eventually, the U.S. authorities broke Howards covenant with Cochise, relocating Tazas band out of their homes and into Western Apache country.) Cochise died at the Eastern Stronghold in the Dragoon Mountains on June 8, 1874. The Eastern Stronghold in the Dragoon Mountains of southeastern Arizona. Mark A. Wilson   After his death, Cochise was washed and painted in war style, and his family buried him in a grave wrapped in blankets with his name woven into them. The sides of the grave were walled up about three feet high with stone; his rifle, arms and other articles of value were laid beside him. To give him transportation in the afterlife, Cochises favorite horse was shot within 200 yards, another killed about one mile away, and a third two miles away. In his honor, his family destroyed all the clothing and food stores they had and fasted for 48 hours. Legacy Cochise is known for his significant role in Indian-White relations. He lived and prospered by war, but died in peace: a man of great integrity and principle and a worthy leader of the Apache people as they experienced massive social change and upheaval. He is remembered as a fierce warrior as well as a leader of sound judgment and diplomacy. Eventually, he was willing to negotiate and find peace despite suffering the great loss of his family, tribe members, and way of living. Sources Seymour, Deni J., and George Robertson. A Pledge of Peace: Evidence of the Cochise-Howard Treaty Campsite. Historical Archaeology 42.4 (2008): 154–79. Print.Sweeney, Edwin R. Cochise: Chiricahua Apache Chief. The Civilization of the American Indian Series. Norman: University of Oklahoma Press, 1991. Print.- -, ed. Cochise: Firsthand Accounts of the Chiricahua Apache Chief. 2014. Print.- -. Making Peace with Cochise: The 1872 Journal of Captain Joseph Alton Sladen. Norman: University of Oklahoma Press, 1997. Print.

Eastern Connecticut State University Admissions

Eastern Connecticut State University Admissions Eastern Connecticut State University Admissions Overview: 58% of applicants are accepted to Eastern Connecticut State University each year, making it an accessible school to many. Applicants will need solid grades and an impressive resume/application to be admitted. To apply, prospective students may use the Common Application, or can visit the schools website for Easterns application form. Additional materials include high school transcripts, letters of recommendations, and (optional) scores from the SAT or ACT. Admissions Data (2016): Eastern Connecticut State Acceptance Rate: 58%Test Scores 25th / 75th PercentileSAT Critical Reading: - / -SAT Math: - / -SAT Writing: - / -What these SAT numbers meanCompare SAT scores for Connecticut collegesACT Composite: - / -ACT English: - / -ACT Math: - / -Compare ACT scores for Connecticut colleges Eastern Connecticut State University Description: Eastern Connecticut State University, often called simply Eastern, is the designated  public liberal arts college  of the Connecticut State University System. The 182-acre wooded campus is located in Willimantic, about 30 minutes from Hartford and 45 minutes from Providence. Both Boston and New York City are easily accessible. The university has a largely undergraduate focus and takes pride in the broad liberal arts foundation of its academic programs. Undergraduates can choose from 35 majors with business and psychology being most popular. Academics are supported by a 15 to 1 student / faculty ratio and an average class size of 23. For motivated and self-directed students who want a major that brings together multiple disciplines, Eastern offers a popular individualized major. Life on campus is active with over 60 student clubs and organizations, and on the athletic front the Eastern Warriors compete in the NCAA Division III Little East Conference. The university fields seven me ns and ten womens intercollegiate sports. Enrollment (2016): Total Enrollment: 5,362  (5,171 undergraduates)Gender Breakdown: 44% Male / 56% Female83% Full-time Costs (2016 - 17): Tuition and Fees: $10,500  (in-state); $23,361 (out-of-state)Books: $1,000 (why so much?)Room and Board: $12,559Other Expenses: $2,251Total Cost: $26,310  (in-state); $39,171 (out-of-state) Eastern Connecticut State University Financial Aid (2015- 16): Percentage of New Students Receiving Aid: 92%Percentage of New Students Receiving Types of AidGrants: 77%Loans: 76%Average Amount of AidGrants: $7,111Loans: $7,121 Academic Programs: Most Popular Majors:  Accounting, Art, Biology, Business, Communication, English, General Studies, Individualized Major, Psychology, Social Work, Sociology Graduation and Retention Rates: First Year Student Retention (full-time students): 76%4-Year Graduation Rate: 42%6-Year Graduation Rate: 54% Intercollegiate Athletic Programs: Mens Sports:  Soccer, Lacrosse, Basketball, Track and Field, Baseball, Cross CountryWomens Sports:  Track and Field, Lacrosse, Softball, Soccer, Volleyball, Swimming, Cross Country, Basketball, Field Hockey   Data Source: National Center for Educational Statistics If You Like Eastern, You May Also Like These Schools: Roger Williams University: ProfileRhode Island College: ProfileAlbertus Magnus College: Profile  Southern Connecticut State University: Profile  Mitchell College: Profile  University of Hartford: Profile | GPA-SAT-ACT GraphUniversity of Bridgeport: Profile  Yale University: Profile | GPA-SAT-ACT GraphEndicott College: Profile | GPA-SAT-ACT GraphUniversity of Rhode Island: Profile | GPA-SAT-ACT Graph

The Profiling Essay Example | Topics and Well Written Essays - 500 words

The Profiling - Essay Example PrÐ µjudicÐ µ is a prÐ µmaturÐ µ judgmÐ µnt, no mattÐ µr what thÐ µ contÐ µxt. Body Many think of stÐ µrÐ µotyping as a stratÐ µgy pÐ µoplÐ µ usÐ µ to gÐ µnÐ µralizÐ µ a group of pÐ µoplÐ µ whÐ µn thÐ µy do not havÐ µ communication with or accuratÐ µ information about thÐ µ stÐ µrÐ µotypÐ µd group, for whatÐ µvÐ µr rÐ µason. It is my opinion that profiling would not Ð µxist without stÐ µrÐ µotyping, and that by combating stÐ µrÐ µotyping as a sort of lÐ µast common factor for which morÐ µ Ð µffÐ µctivÐ µ mÐ µans of communication can bÐ µ Ð µstablishÐ µd, pÐ µoplÐ µ will also bÐ µ Ð µngagÐ µd in combating a grÐ µatÐ µr sÐ µnsÐ µ of prÐ µjudicÐ µ. WÐ µ cannot paint all pÐ µoplÐ µ with thÐ µ samÐ µ brush. â€Å"What about thosÐ µ non-Arab, non-South Asians without black or brown skins who arÐ µ bombing apartmÐ µnt buildings, train stations and thÐ µatÐ µrs in Russia. ThÐ µy'vÐ µ takÐ µn down passÐ µngÐ µr jÐ µts, hi jackÐ µd schools and usÐ µd fÐ µmalÐ µ suicidÐ µ bombÐ µrs to a farÐ µ-thÐ µÃ µ-wÐ µll, killing hundrÐ µds and wounding thousands† (King, 2011). In thÐ µ US and UK, pÐ µoplÐ µ havÐ µ sÐ µÃ µn this sort of bigotry Ð µvÐ µr sincÐ µ 9/11, bÐ µing displayÐ µd towards Arabs.